Author: Meg Brunson

How to Pin a Facebook Lead Ad to Your Facebook Page

Want to generate qualified leads from Facebook? Wondering how to make your email lead form what people see when they visit your Facebook page? In this article, you’ll discover how to use Facebook lead ads without spending any money. #1: Create a Lead Ad Via Ads Manager While Facebook doesn’t give you the option to […]

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How to Use Facebook Group Units to Organize Your Content

Do you want to organize the content and resources available in your Facebook group? Wondering how the Units feature for Facebook groups can help? In this article, you’ll discover how to create and use units in Facebook groups. #1: Set Your Facebook Group Type to Social Learning Facebook recently added a new group type option […]

This post How to Use Facebook Group Units to Organize Your Content first appeared on Social Media Examiner.

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How to Use the Facebook Budget Optimization Tool for Improved Results

Wondering how to allocate your budget to reach the most effective Facebook audiences? Facebook’s Budget Optimization tool uses an algorithm to automatically optimize your budget distribution across ad sets. In this article, you’ll discover what the Facebook Budget Optimization tool offers, how it works, and when you should use it. #1: Determine Initial Budget Allocations […]

This post How to Use the Facebook Budget Optimization Tool for Improved Results first appeared on Social Media Examiner.

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