Author: Maria Dykstra

How to Set Up a YouTube Ads Campaign

Wondering how to advertise on YouTube? Looking for a guide to creating a YouTube advertising campaign? In this article, you’ll learn how to set up and optimize a YouTube ads campaign. #1: Set Up YouTube Advertising With the newly redesigned Google Ads interface, managing YouTube ads is now easier than ever. If you have experience […]

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5 Affordable Social Media Video Tools for Marketers

Need to add more video to your social media content? Looking for affordable and simple DIY video tools? In this article, you’ll discover five easy-to-use tools to bring more video into your social media marketing. #1: Share Stock or Custom Video to Facebook and YouTube With Biteable Biteable is a desktop tool that boasts hundreds […]

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How to Use Facebook Ads for Market Research

Do you sell products or services on Facebook? Wondering how to test your targeting and messaging? In this article, you’ll learn how to use Facebook ads to find the perfect audience, test your messaging, and confirm whether your audience is ready to buy. #1: Use Video Ads to Analyze Audience Interest Level Finding your ideal […]

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– Your Guide to the Social Media Jungle

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7 Tips to Optimize Your Facebook Ad Campaigns

Want to increase the effectiveness of your Facebook ads? Looking for ways to get more out of your ad budget? In this article, you’ll discover seven tips to take the performance of your next Facebook ad campaign to a higher level. #1: Build a Sales Funnel The main difference between Google ads and Facebook ads […]

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– Your Guide to the Social Media Jungle

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4 Ways to Build Trust and Influence on LinkedIn

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Do you want to grow your LinkedIn network? Interested in practical, scalable ways to establish your professional credibility? LinkedIn is a powerful platform for fostering strategic connections and creating a successful brand. In this article, you’ll discover four ways to build trust and grow your influence on LinkedIn. #1: Optimize Your LinkedIn Profile Your LinkedIn […]

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– Your Guide to the Social Media Jungle

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