Author: Charlie Lawrance

How to Create Customized Reports in Facebook Ads Manager

Need to get a better grip on your Facebook ads’ performance? Do you know which metrics in Facebook Ads Manager to monitor? In this article, you’ll discover how to set up a Facebook Ads Manager report that quickly reveals which ads are working well and which you need to adjust. Why On-Going Analysis of Your […]

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3 Facebook Ad Types That Improve Sales

Want to improve your sales using Facebook ads? Looking for different ad formats to try? In this article, you’ll discover how three Facebook ad types can help you better present your products and drive sales. #1: Capitalize on Initial Awareness With a Facebook Carousel Ad The carousel ad is one of the most effective Facebook […]

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How to Recognize and Overcome Facebook Ad Fatigue

Are your once-successful Facebook ad campaigns no longer effective? Wondering if ad fatigue is responsible? In this article, you’ll learn how to recognize the signs of ad fatigue and tweak existing Facebook ads for better performance. Determine Whether Ad Fatigue Is Impacting Campaign Performance Ad fatigue is an issue that will affect even the most […]

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7 Advanced Facebook Advertising Tips to Improve Your Campaigns

Do you want better results from your Facebook campaigns? Looking for tactics to help you get more out of your investment in Facebook ads? In this article, you’ll discover seven advanced tips to improve the performance of your Facebook advertising campaigns. #1: Capitalize on Event-Based Lookalike Audiences Lookalike audiences are one way to create highly […]

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7 Ways to Target Website Visitors With Facebook Custom Audiences

Are you taking full advantage of Facebook custom audiences? Wondering how to retarget prospects on Facebook based on their activity with your website, or product or landing pages? In this article, you’ll discover seven Facebook website custom audiences you can use to generate new sales or leads from your website traffic. What Are Website Custom […]

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