Month: May 2016

Mobusi Greater Than The Sum Of Its Parts – Inhouse Techsolutions

At Mobusi, we pride ourselves on our in-house tech and design teams. They allow us to create original, unique solutions to problems and obstacles our clients face – obstacles to growth and improvement. We want to help them overcome these challenges and that’s why we created our own in house SDK that we can tailor and adapt to the needs of individual clients. Mobusi dashboard The mobusi SDK was made with developers in mind – people that want to focus on making a quality product that they know will monetize. We encourage them to leave the monetization to us, and that they worry about providing the best quality apps possible. The integration process is smooth and quick. In under 5 minutes and with less than

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6 Tips for Better Facebook Live Broadcasts

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Thinking of going live on Facebook? Wondering how to get the most out of your Facebook Live broadcast? With Facebook Live, you can show your expertise in real time, take people behind the scenes, and much more. In this article, you’ll discover six tips to succeed with your next Facebook Live broadcast. #1: Promote Before […]

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– Your Guide to the Social Media Jungle

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Facebook Live Rolls Out Continuous Streaming: This Week in Social Media

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Welcome to our weekly edition of what’s hot in social media news. To help you stay up to date with social media, here are some of the news items that caught our attention. What’s New This Week Facebook Enables Continuous Live Video Support and Geogating: “Facebook will now allow non-stop, long-form broadcasting.” TechCrunch reports that the […]

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– Your Guide to the Social Media Jungle

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More Mobile Revenue Just A Format Away!

Our onboarding team has mentioned that sometimes partners are not aware of the formats and options available to them on mobile, specially options that could lead to increased revenue with the same volume of clicks. Therefore please find below a summary of your options!. (For more detailed information on Popunders and how they are proven to generate a higher CPM, please visit our previous blogpost. Kimia has been present in the mobile industry for the past 10 years, and in mobile performance marketing for the past 7 years. During this period of time mobile phones have evolved from feature to smartphones, allowing for a more ample variety of methods for mobile traffic advertising, that before were simply limited to “redirect”. Here are the formats we work

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YouAppi updates mobile user acquisition Matching Algorithm

Mobile app platform YouAppi recently updated its Matching Algorithm that targets mobile prospects from the launch of a mobile user acquisition campaign. Source: youappi.com The Matching Algorithm matches an app ad to the right user based on analysis of the advertiser’s app DNA and targeted user cohorts. YouAppi hopes to help developers acquire more mobile users this way, by targeting them based on post-install event analysis. An app’s DNA is determined through its characteristics such as category, sub-category, keywords, target regions etc. Cohorts are based on user behaviour and patterns that match the app. The updated algorithm ensures that clients of YouAppi’s OneRun platform accurately target consumers with the right apps. In comparison to similar offerings, YouAppi says its user acquisition solution is based on three-years of

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