Facebook Marketing

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How to Sell More Products on Instagram: 4 Tips That Work

Are you selling products on Instagram? Wondering how to create Instagram posts that interest shoppers? In this article, you’ll discover four ways to showcase and promote your products on Instagram. First, Attract an Audience That’s Likely to Convert To have success selling on Instagram, you first need to build a following of people who have […]

The post How to Sell More Products on Instagram: 4 Tips That Work appeared first on Social Media Marketing | Social Media Examiner.

Email Marketing

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How Interactive Emails Will Change Marketing Forever

The way marketers use email marketing is about to change forever. Emails have always been static. You send your subscribers fixed content, and they read it or click on it to go to a webpage or landing page. 

But on March 26, 2019, Google’s Product Manager Aakash Sahney announced AMP for Email. AMP stands for Accelerated Mobile Pages. It allows email marketers to easily create emails that are interactive, not static. 

AWeber is the first small business email service provider to support the new AMP for Email technology. “Interactive email opens up amazing potential for marketers to engage and connect with subscribers in ways they've never been able to before,” says AWeber’s Technical Product Manager Dave Stys. And a recent study from Kapost found that interactive content drives 2x more conversions than static content.

Learn what interactive emails are and how you can use them in your email marketing below.

(Try AWeber free for 30 days and build your own interactive email.)

What are interactive emails?

Interactive emails are messages that your subscribers can click on to change or alter the content within the email itself — even after the message is delivered to the inbox. The content can also update each time they open the email. Interactive emails act like a webpage.

Interactive content allows you to send emails that are more engaging. You can include extra content in your emails without overwhelming subscribers, and your subscribers can interact with the email to get additional information if they need it. “It will open up the opportunity for email subscribers to engage with content without ever leaving their inbox,” AWeber’s Creative Director Chris Vasquez says.

Related: [On-demand webinar] How to Create Interactive Content with AMP for Email

5 examples of interactive content

1. Carousel

With a carousel, your subscribers can click to navigate through different images, products, or blog posts in your emails. If you have multiple pieces of content to display in your email, you can use a carousel to save space and enhance the design of your message.

2. Accordions

When a subscriber clicks on an accordion, a section of the email will expand to show more content. You can use accordions to give subscribers the option to see additional information within your email.

3. Sidebar

A sidebar is like a website or app navigation menu. If you’d like to give subscribers the option to navigate to different webpages, use a sidebar.

4. Bind

Do you need to display different content for different subscribers? Now, you can add buttons to your email to let subscribers completely alter the content within a message.

For example, your subscribers can change the language of your email.

5. Forms

Add a working email sign up form to your message. Your subscribers can sign up for a webinar, email list, or event directly from your message.

Use AWeber to build interactive emails.

AWeber is the first small business email service provider to support the new AMP for Email technology! 

You can follow these instructions to start building interactive emails inside AWeber today. 

Try AWeber free for 30 days and build your own interactive email.

Want to learn more about AMP for Email? Visit the AMP for Email site to get code samples and examples.

The post How Interactive Emails Will Change Marketing Forever appeared first on Email Marketing Tips.

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Tracking Solution

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Native Advertising: From Basics to Pro

“How Affiliates Can Use It?” If you haven’t stumbled upon the term “Native Advertising” yet, you must be a complete novice in affiliate marketing or you’ve just returned from a vacation on the Moon. Indeed, Native Advertising (abbreviated as NA) has been discussed everywhere over the last few years, but, still, the practice of “going...

Super Affiliates

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How to Use Videos to Increase Engagement

I’m always looking for ways to motivate and engage my audience because this will ultimately build loyalty. However, I’ll admit this can be a serious struggle especially when you don’t know what will work or what will push people away. Blogging has taught me a lot about engagement and how to make sure people stay loyal to your brand. For […]

General Internet Marketing News

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Are These the Most Fraudulent Mobile Networks?

PACEDm.com

According to court documents unsealed this week, Uber is suing five mobile ad-tech companies—along with roughly 100 unnamed third parties that they worked with—in addition to its agency partner.This update alleges that the additional companies were collectively paid $70 million to buy out ad space for Uber that turned out, upon review, to be inventory …

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CPA Networks

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WordPress

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People of WordPress: Ugyen Dorji

You’ve probably heard that WordPress is open source software, and may know that it’s created and run by volunteers. WordPress enthusiasts share many examples of how WordPress changed people’s lives for the better. This monthly series shares some of those lesser-known, amazing stories. Meet Ugyen Dorji from Bhutan Ugyen lives in Bhutan, a landlocked country […]